Project
Brand Identity, Brochure, Promotional Materials, Event Planning, Fundraising & Website

Challenge
Create a branding and marketing strategy for a 2 day seminar held in Calgary for the writer and film industries. Plan, market, raise sponsorship and interest for the event.

Solution
After careful study of the goals of the event, Creative Beyond set out to develop a brand identity that would appeal to the target market. An artsy approach balanced by lines and structure was taken to emphasise the creativity and technical nature of the industries as well as reflect the feel of the seminar.